“Regrets, I’ve had a few, but then again, too few to mention.” You and me both, Frank.
None more so than not backing my own judgement. Over the course of the past 12 years, I’ve written hundreds of soccer match betting tips articles for bookmakers across the globe. A quick look back through them suggests I would be sitting on a beach, cocktail in hand, had I backed my own predictions.
One, plucked at random, from May 2019 previewed Newcastle United v Liverpool as The Reds chased a first Premier League title. The final paragraph read, “In the famous words of a certain former captain, Liverpool can’t let this slip. They simply must win to avoid an anti-climatic finale to what’s been a terrific season. There have been some cracking ties between these two sides over the years and this could well be another one. It may not be another 4-3 classic, but a 3-2 win for Liverpool may be worth a speculative punt at a best price of 33/1.”
Divock Origi left it late but the Belgian’s 86th minute winner ensured the Premier League title race went to the last game. Final score? Newcastle United 2-3 Liverpool.
Of course, the majority of these articles like the one mentioned above were written for SEO and content management purposes. Such articles or blogs play a crucial role in enhancing the SEO performance of bookmakers’ websites. Relevant content on high-profile upcoming sports events is a cornerstone of effective SEO. Search engines prioritise websites that offer valuable information to users. Furthermore, incorporating sports betting tips enhances keyword optimisation. By strategically using keywords related to sports betting, bookmakers can improve their chances of ranking higher in organic search results. This keyword-rich content is critical in targeting specific user queries, making it easier to potential customers to find the bookmaker’s site. When users consistently find relevant and useful information, they are more likely to return, fostering brand loyalty.
Betting tips can also keep content fresh, which is another important factor for SEO. Search engines favour websites that regularly update their content, as this indicates the site is active and relevant.
As such, looking ahead to the weekend’s Premier League action Manchester United’s visit to Tottenham looks most intriguing. Dues to the inconsistency of both sides, there’s possibly not much value in match betting with Spurs at 11/8, United at 13/8 and a draw standing out at 11/4. With each side’s managers stubbornly sticking to their principles, despite results on the pitch, this has all the makings of a goal fest. Indeed, the sides have shared fourteen goals in their last three meetings.
Ange Postecoglou’s team have conceded more than the likes of Everton in the top flight this season but, incredibly, only Liverpool and Arsenal have scored more. Meanwhile, despite winning six of their last eight games in all competitions, Ruben Amorim’s charges have conceded first in nine of their last eleven games. Spurs to score first looks a shoo-in at around 10/11, while the hosts to lead at half-time looks a decent punt at 15/8. When United do find the back of the net, they often leave it late – seven of their last nine goals in the Premier League have come in the last 15 minutes. For in play betting, it may be worth backing the visitors to score next as the match approaches the 80th minute mark.
Will I be backing any of the above myself, you ask? Well, I just might regret it if I don’t.
